In this episode of the Talking Sound Podcast host Christopher Jordan is joined by Jason Barnard, Founder and CEO of Kalicube, a digital marketing agency that is pioneering the concept of Brand SERP optimization. Whether you are a band, a brand or an artist trying to reach a larger audience, little happens in the modern world without a presence on the internet. But is that enough? Once you are on the internet how do people find you? That is where SERP and SEO for band and brands comes into play, and that is exactly what we talk about with author, speaker, podcast host, musician and “Brand SERP guy” Jason Barnard of Kalicube!
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Visibility on the internet can be a challenge among the rabble of millions of websites on the internet. How can you make sure that you band or brand is found and distinguished among the results found in a search engine query? “Brand SERP” is what your audience sees when they google your brand or personal name. Jason Barnard is leading expert in this field – and has been studying, tracking, and analyzing Brand SERPs since 2013.
Using the database with his Kalicube Pro SaaS platform, Jason has been tracking and analyzing over 70,000 brands across a dozen countries… Conclusion: your Brand SERP is your new business card, an honest critique of your content strategy and a reflection of your brand’s digital ecosystem.
Join the Talking Sound Podcast as investigate the mysteries behind SEO and SERP for bands and brands with the Brand SERP guy, Jason Barnard, CEO and Founder of Kalicube!
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